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This corporate identity manual has been turned into a tool for communicating.
A corporate identity manual is, above all, a tool used to strengthen a client’s identity and personality (whether it be for a body or a company), so as not to lose the image’s promotional weight.

AMS – an English/Italian company formed by the union between Finmeccanica and Bae Systems – has had its new corporate identity codified and put together in this voluminous manual in both languages.

Restyling the brand included designing a new format for communicating, to be used initially in corporate publishing.

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